I Love Avant Garde

Avant Garde plus Marilyn Monroe equals Sexy
Avant Garde + Marilyn Monroe = Sexy
I love letters wallpaper in my flickr photostream
A wallpaper in my flickr wallpapers gallery, double click to go there.
The Complete Science Fiction Treasury by H.G. Wells
"The Complete Science Fiction Treasury," H.G. Wells, thank sis! Click for full

My predilection for Herb Lubalin's typeface, Avant Garde has been dominating my creations as of late. I end up using it in virtually everything, nothing else seems to work. The use of Avant Garde font on in this blog for example, speaks volumes to my penchant for the design. Prior to this, I had never and would never consider using Avant Garde as a web font. I typically find the use of Avant Garde or even Century Gothic as web fonts amateur and pretentious.

But since the state of fonts on the web is dismal regardless the font you chose, using an 'Avant Garde-Century Gothic-sans-serif' CSS font-stack is as good as any other font-stack, right?

I'm pretty sure though, if I had to name a definitive favorite typeface, it would be Avant Garde. I'd prefer not to think of type in definitive terms, however; for reasons I myself can't quite explain, I love letters. I'd be hard pressed to find a letter I didn't like or felt there wasn't a need for. So much so, that I wouldn't even discount Comic Sans as being a worthwhile typeface. It has it's place. [On the list of fonts I would never, ever use]



Liza said...

I personally love nice thick fonts and Avant Garde just proves how simplicity and boldness looks together. It's just one of those fonts that works wonders with almost every creation, much like Georgia. :P

Oh yeah, I'll be adding your link soon as well!

Moderator said...

Cool beans!

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I'm Lauren, self-proclaimed "dweeb," and "the coolest person I know." Single mom, making fonts & designing stuff in my free time.

What began as doodling Fraktur during class, as an adult became focused creation of typographic art for print and for screen, including this digital type experiment I call "Nymphont."

I do freelance web and graphic design along with type design. The icons below link to social networks and bookmarking sites that I am involved with.

From the fabulous Las Vegas, Lauren "Nymphont"

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